Tereza Murray

Tereza Murray is a leading Australian Franchise and Business Consultant with more than 21 years of experience in franchising, both as a consultant and a franchisor. Backed by a long-standing track record growing some of Australia and New Zealand’s most recognised brands, Tereza brings practical expertise and proven strategies to business owners ready to scale.

Based in Queensland, Tereza works across both countries, supporting clients throughout Australia and operating actively in the New Zealand market, where she originally began her career. Her experience spans more than 30 years in business development across B2B and B2C sectors, working with start-ups, emerging brands, and established companies focused on serious growth.

Known for her honest and direct approach, Tereza and her small, highly skilled team assist around 50 business leaders each year from a wide range of industries. Together, they design robust growth models, implement streamlined systems, and provide practical support to help businesses expand with confidence.

Tereza Murray, a leading franchise consultant, in a professional setting.

Knowledgeable, qualified and down-to-earth

We have assembled a team of industry professionals who are knowledgeable, qualified and down to earth. We have many years of practical experience starting and running franchises and growing successful independent businesses. We don’t drag out the process to justify higher fees. We work quickly and prioritise focus areas to deliver the outcomes our clients need. On budget. We understand every business is as unique as its owner and don’t take a generic cookie-cutter approach. Whichever growth model our clients choose, our focus is to provide realistic strategies and advice to ensure you establish a structure that delivers the desired outcomes. Whether a franchise model, license model, CorAlliance® model or direct expansion, we focus on sustainable, scalable solutions to ensure you can continue to grow long after our work is complete.

Steve Murray, a leading franchise consultant, in a professional portrait.

Steve Murray

Systems & Compliance

Steve Murray

Steve Murray

Co-Founder & CFO

With firsthand experience as a successful franchisor, Steve Murray brings practical, real-world insight to every stage of the franchise development journey. He works closely with our clients to provide expert guidance across financial modelling, territory design, Disclosure Document preparation, and franchisor compliance. Steve’s strength lies in translating complex requirements into clear, workable solutions that set our clients up for long-term success. His approachable style and deep understanding of the franchising landscape make him a trusted advisor for businesses looking to scale with confidence.

Olivia Hitchens, a leading franchise lawyer, in a professional portrait.

Olivia Hitchens

Chief Executive Officer (CEO) & Founder at Artemide Law

Olivia Hitchens

Olivia Hitchens

Principal - Artemide Law

Olivia Hitchens advises Australia’s largest retailers, franchised networks, property owners and high-net-worth families. Olivia is a renowned Retail Law expert and the exclusive legal advisor to the Australian Retailers Association and its members.
Olivia and her team prepare our client's franchise agreements assist with a broad range of commercial legal needs, and support onboarding franchise partners.

Caressa Mason - Tereza Murray Franchising employee

Caressa Mason

Marketing & Communications Coordinator

Caressa Mason - Tereza Murray Franchising

Caressa Mason

Marketing & Communications Coordinator

As our Marketing & Communications Coordinator, Caressa plays a key role in shaping and supporting the brand identity of our clients. She works across brand standards, fit-out guides, marketing strategy, and general communications to ensure consistency and clarity throughout the development process. Caressa’s eye for detail and creative approach help bring each brand to life in a way that’s both practical and visually aligned. Her support ensures that every element—from marketing collateral to customer-facing touchpoints—reflects the professionalism and values of the brand as it scales.

Diana Ruiz - Tereza Murray Franchising

Diana Ruiz

Graphic Designer + Marketing

Diana Ruiz - Tereza Murray Franchising

Diana Ruiz

Graphic Designer & Marketing Specialist

With degrees in Graphic Design and Multimedia and currently pursuing her Master’s in IT, Diana brings a rare combination of artistic vision and tech-savvy execution. Originally from Colombia, she has been calling Australia home for the past five years, working across branding, web development, digital marketing, and content creation. Whether it’s crafting stunning visuals, optimising social media campaigns, or diving into the latest tech trends, Diana does it all with passion and precision.